Urban Indian consumers’ outlook improves in December 2013: Report

A research as suggested an urban Indian consumers registering an improvement in consumer outlook in December, 2013.

According to a ZyFin Research, which focusses on current and future spending plans, employment and inflation, shows outlook of urban Indian consumers has touched 40.2, an uptick of 0.4 points compared to November, 2013, reported media.

ZyFin Research states that a score of above 50 suggests optimism while below 50 is pessimism.

ZyFin Research‘s consumer outlook index is India's monthly barometer of consumer trends. It is based on a monthly assessment of 4000 consumers in 18 cities.

“The Indian economy is on the path of revival and the abating pessimism towards borrowing and spending is a sign that bodes well. However, employment continues to be a cause for concern as several sectors, particularly manufacturing, have been reeling under the throes of the economic slowdown. 

For any major turnaround in spending sentiment, employment outlook needs to improve drastically as compared to what it is today,” Debopam Chaudhuri, VP research, ZyFin Research was quoted by media as saying. Consumers in metros’ like Mumbai, Bengalore and Hyderabad are the most optimistic with regard consumer outlook.